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Welcome
To The 7daysprofitlive.com
Affiliate
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There are several ways to
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7
Days To Profits Marketing
Toolbox
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The BEST way to use
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Articles
You
may use this article on your website, ezine or in
your email newsletters as long as you DO NOT
modify the content. You may however, replace the
URL in the source box with your own.
|
5
Explosive Marketing Strategies For
Exponential Business Growth!
(c)
Jo Han Mok
Managing
Director, Midas Touch Marketing
Do you know the answer to this question?
"What can you do now to INSTANTLY
increase the
profitability of your business?"
Well, the answer is surprising simple.
Change your strategy.
Your strategy is the master purpose of
your business. It's
the fabric that binds your business
systems together and
the bedrock of your business's entire
operating approach.
Here are 5 'instantly deployable'
strategies that can take
your business to new heights, regardless
of what product or
service you're selling.
Explosive Strategy #1: Big Picture
Awareness
Napoleon Hill listed "Accurate
Thought" as one of the most
important success principles.
Most business owners don't even
"think" about their
businesses and simply adopt a reactive
approach.
The truth is, you can't go anywhere unless
you know where
you're going.
And frankly, this is why so many
businesses out there fail,
because they 'know not what they're
doing'.
Try this simple exercise to cultivate Big
Picture
Awareness:
Get a whole bunch of colored pencils and a
sketchpad, and
start creating a mind map of your business
or next project.
You should be able to look at the mind map
and instantly tell:
. Who's doing what. (For instance,
web-design --> Webmaster)
. The possible options your 'prospect'
will take, and the outcomes
. Points of upsell, downsell, cross-sell
In short, you should have every single
piece of the 'puzzle' there.
Objectively, your strategy should bring
you the most
results in the shortest period of time on
the most
sustainable basis. Once your master
strategy is in place,
everything else is merely tactical.
Explosive Strategy #2: Funnel Vision
Always remember: A Buyer, is a buyer, is a
buyer.
Every business should capitalize on the
lifetime value of
the customer through expansive repurchases
of products and
services.
Have a marketing funnel in place.
Introduce ancillary
products that you deem to be performance
enhancing. These
can be other people's products which you
can obtain from
joint venturing.
Most importantly, you'll want to graduate
your customer to
higher ticket items as it's high octane
fuel for business
growth.
Explosive Strategy #3: The "Inner
Circle"
You'll find that there are many people who
are "belongers".
Such people tend to pride themselves in
being a 'part' of
an elite group and highly value membership
and association.
The savvy entrepreneur will do well to
take advantage of
such behavioral traits and cater to this
'select' group.
There is a threefold advantage in doing
so. Firstly, it's a
highly efficient way to 'bundle' goods or
services
together. Secondly, it's a great way to
introduce
continuity in your business, and last but
not least, it
encourages hyper-responsiveness.
Explosive Strategy #4: Identifying
Hyper-responsiveness
Have you ever encountered a customer who
seems to buy
almost anything you put out? Customers who
seem to be on
"standby", waiting just to grab
just about anything new
that you put out or recommend?
It's a great idea to group such people
into an "A-list".
The 'high rollers' if you will.
Usually, such people will come from your
own database, and
it should be your business priority to
encourage
hyper-responsive behavior. Make sure
hyper-responsiveness
is always well rewarded with surprise
bonuses, freebies,
and nurturing communication.
Remember, because of the Pareto principle,
80% of your
profits will come from 20% of your
customers. Guess who
belongs to the 20%?
Explosive Strategy #5: Multiple Income
Sources
You're practically leaving money on the
table if your
business is limited to a few channels.
Affiliate Programs have made it possible
for almost any
business to make money from ancillary
products at a few
mouse clicks.
Why go through the hassle of product
development and the
costs associated with it. Remember, you're
never in the
'business' of anything, but you're always
in the business
of marketing the 'business'.
And all you have to do as an affiliate is
basically market.
Though many affiliate programs are free to
join, it would
always be a good idea to purchase the
product in question
and do a thorough review first before
recommending it.
While you don't exactly need 'brass
balls', it is
imperative to note though, that as an
information
facilitator, you should feel good about
recommending a
product that you sincerely know will
benefit your list, and
not be afraid of getting 'flamed' for
trying to pitch.
If someone is offended and unsubscribes,
then just shrug
and say 'next'. You don't need such people
on your list.
There you have it, my "Big Five"
strategies for optimal
business growth and profitability.
Use them, and watch your business take on
a new dynamism!
A
positive side effect may include swelling
of your bank account.
Best of all, they don't cost a cent to
implement, so don't wait.
The time is now.
----------------------------------------------------
Jo Han Mok is a frequent guest and
featured speaker at
Internet Marketing boot camps and
conferences on subjects
such as copywriting and Joint Venture
Marketing. Find out
more
about his explosive strategy for creating
a business that
makes
over $100k a year in 7 days or less at:
==> ~~Insert Link Here~~
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“How
To Crank Out Million Dollar Product
Ideas From Scratch”
(c)
Ewen Chia
CEO,
Midas Touch Marketing
Are you currently stuck trying to think
up ideas
for
that million dollar product?
I’ve got a surefire formula to get you
unstuck and
on the road to generating more
profitable product
ideas than you can handle.
First, let’s talk about the real
reason people hit
a blank wall when they start
brainstorming. The sad
fact is that our brains are a bit lazy.
The human mind hates sustained
concentration and
always seeks the shortest, quickest and
easiest
path to solving any problem.
When you sit down with pen and paper in
hand and
ask yourself, “What product do I want
to create?”,
you’ve just given your brain an
overwhelmingly
open-ended question...
The problem is that the term ’product”
is far
too abstract. It includes literally
thousands of
possibilities. Your mind gets
overwhelmed and
doesn’t know where to begin.
Think of your mind as a young child on a
playground.
You want to give him a clear set of
boundaries. He
can play freely and safely as long as he
knows your
parameters – but set him loose with
the command to
“do anything”, and he’s likely to
run out of your
control.
Fortunately, there’s a formula you can
use to take
control of the brainstorming process...
This formula gives your mind something
it absolutely
loves: order and categorization.
When you use this formula, ideas will
come to you
automatically. The reason is that you
are giving
your mind a logical map to branch out
from, rather
than asking it to start in the middle of
nowhere.
Are you ready to learn the formula for
churning out
million dollar product ideas at will?
Here it is:
==> Consumer Class + Product Purpose
= Winning Idea
Each of the above variable represents a
set of
questions you must answer.
Your answers do not lock you into
anything. Instead,
they create a series of sub categories
to guide you
in your brainstorming sessions. These
sub categories
enable you to open up new tightly
defined niches the
farther you go.
(1) Let’s start with the “Consumer
Class” variable:
Who is your consumer? Is he/she:
- An individual?
- A small business?
- A large business?
- An end user at home or at work?
- A single product consumer?
- A bulk product consumer?
Also ask the question of what your
consumer is
interested in, and which market niche
he/she belongs to.
(2) Now, let’s look at the “Product
Purpose” variable:
What is the purpose of this product? Is
it:
- Pure information and education?
- Aimed at solving a problem quickly and
efficiently?
- Designed for entertainment?
- Factual or fictional?
- Text only or will it include software,
audio or video?
- Complete as is or will it require
updates?
- Suitable for download or better off
rolled into
a membership site?
You can even add additional variables to
plug into
the formula if you want.
Notice how each variable opens up
further room for
categorization? Let’s say that you
chose “a single
product consumer” for your consumer
class variable,
and “fiction” for your product
purpose variable.
What you really have is a fictional
entertainment
product.
At this point, you have a new map to
branch off from!
What comes to mind when you think of a
single product
consumer? E-books come to mind. Maybe
the product
should be a work of fiction in e-book
format?
This sounds good, so now all you have to
do is figure
out what types of fiction people are
actually
searching for online.
The next step is to go to overture.com
and type in
some keywords. In this case, I tried out
“e-book”,
“fiction” and “stories”. It
appears that Harry
Potter e-books are popular, but you risk
copyright
infringement on that topic. The number
one niche for
“fiction” happens to be “fan
fiction”. Fan fiction
usually involves new story lines (often
of an
explicit sexual nature) between popular
science
fiction characters. We’ll pass on that
one as well.
However, the keyword “stories” pulls
up something
interesting: ghost stories. Here’s an
area where you
could collect a lot of content from the
public domain.
You could also hire a professional
fiction writer
from Elance.com and have him or her put
together some
ghost stories or old wives’ tales for
you - and
voila! Instant niche product.
You can come up with other fun ideas
within this one
niche by continuing to play with the
variables. For
example, if you repackage the product
purpose in the
audio-visual category, you might come up
with other
ideas like:
- A CD or downloadable set of mp3’s
containing
“spooky sounds”
- A set of graphics or screensavers for
Halloween
- Some novelty software like a virtual
ouija board
or ghost-hunting game
Now, wasn’t that easy?
Four new ideas generated almost
instantly and you
didn’t even have to break a
sweat...just fill in the
blanks of this formula and the product
ideas pop out
like magic!
A powerful way to reap huge profits here
is to act on
the right ideas fast. Turn million
dollar ideas into
million dollar products.
About the author:
Ewen Chia is a master at the art and
science
of making money online. Find out more
about his
explosive strategy for creating a
business that
makes over $100k a year in 7 days or
less at:
==> ~~Insert Link Here~~
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Specially
For Our Readers ONLY - Get 3 Success
Blueprints From A Top Internet Marketing
Faculty That
Will Help You Create A Business That
Brings In Over
100k A Year In Less Than 7 Days!
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FREE For
Our Subscribers ONLY - The Down And Dirty
About Rabid Niche Markets That Not One In
A Thousand
Knows! Find Out How To Locate Such Markets
And Create
A Business That Potentially Brings In Over
100k A Year!
==> ~~Insert Link Here~~
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